Keeping your mind and body focused on the road ahead, the ASICS GT-2000™ 10 boasts three key characteristics that needed to be communicated for this film: Supportive Feel, Responsive Comfort and Reliable Stability.
In addition to developing the cloth and foam simulations needed, we developed a custom isometric solver consisting of triangular wooden rods to communicate the notion of reliable stability.
July 2021.
Process:
The final visuals for the GT-2000’s key characteristics:
Final product film:
Asset overview by Baked: