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With this film, world leading insulation brand HAGLÖFS wanted to promote the complete renewal of their range of insulation technologies. The range is comprised of H DOWN, their hydrophobic down technology, and MIMIC, their graphene-infused synthetic insulation technology, both of which are available in different levels with increasing benefits.
For this project, I got to help out the talented folks at UK creative studio BAKED by creating various fluids, a graphene explosion and breaking down recycled plastic.
March 2022.
![](https://cdn.myportfolio.com/1c60e7df-1d74-4802-9726-4fb30b34c499/7f92055f-4752-4bd8-b56b-3f332d36139b_rw_1920.jpg?h=959d6da443db86a53fabea0322ba0c1e)
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All fiber setups were done by Andy Hopper. As always with BAKED, all scenes were beautifully shaded, lit and rendered by Andy as well.
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